Whatsapp Business app was created for small to mid-scale businesses, Whatsapp Business app makes it easy for small businesses to manage their orders and customers. Through the Whatsapp Business app, businesses can personally engage with their customers hence increasing conversion rate for sales and making businesses and customer engagement an easy thing.
Whatsapp Business is a trademark product of Whatsapp LLC. It was first launched in January 2018 for only Small Scaled Businesses to provide ease for their business flows. Whatsapp Business provides businesses with great features mentioned later on in the blog, such features help manage business workflows without any hustle.
All the updates and news of the Whatsapp Business app are being controlled and released under the supervision/umbrella of Whatsapp LLC.
Whatsapp Business can help and assist in providing customer support and distributing important updates and notifications to their customers. Whatsapp business app is available for both Android and IOS Users and subsequent updates are being introduced to the Whatsapp Business app.
Why Whatsapp Business?
Every successful platform has many alternatives in the market as people try to follow their success story. Similarly, Whatsapp Business App has many alternate apps i.e.
- Telegram.
- Sinch.
- Pilvo.
- MessageBird.
- Trello.
- Twilio.
So the question arises “Why Whatsapp Business” when there are so many alternatives available. So there are many reasons the Whatsapp business app is preferred over all the other alternatives, let’s discuss some of those alternatives:
- It’s Totally Free: Whatsapp and Whatsapp Business are totally free as compared to their top alternatives Twilio, Sinch, Pilvo who are freemium.
- It’s Reliable and trustworthy: Being a product of Whatsapp LLC makes it reliable and is widely used(Top Communication and messaging Platform).
- It’s Globally Available: Whatsapp and Whatsapp Business App are available globally and in access to all the users, unlike their alternates who are available in a few regions.
- Audience Count: It’s the top used messaging App, having 2 Billion people using the platform at least once a month, hence increasing the audience that can be reached through it.
How to Create Whatsapp Business Account?
Creating a Business account on Whatsapp Business App is quite easy and the User Experience has been kept quite simple to attract more users to the platform.
The steps below will assist you in creating a Whatsapp Business account:
1. Find The Official App on App Stores:
Well finding the original App can become challenging, so to get you started here are the store links for WhatsApp business
2. Agree to Whatsapp Business Terms and Conditions:
The First Screen will be Whatsapp Business Term’s and Condition’s on that screen Click “Agree and Continue”.
3. Enter Your Phone Number Linked to your Business:
As we know Whatsapp messenger runs on a phone number to verify the user so similarly, we would require to link a valid phone number with Whatsapp Business to run the operations and continue on.
4. Fill in the Basic Details Asked:
After the number is verified, a new page will be opened where you will be required to add your business basic details including Business Name, Business Category that describes your business, Business Profile Picture that you want to set.
5. Get Knowledge about Whatsapp Business tools:
In the next step, what you can do is get knowledge about the WhatsApp business app and its feature to better display and publicize your business. Whatsapp Business App also provides a tutorial about Whatsapp Business Features and how to use them right after filling in the details.
Don’t forget to add more details regarding your business in your Business Profile settings.
What you can do with Whatsapp Business App and how?
Elevate Your Customer Service Experience:
By using Whatsapp Business App, businesses can make their Customer service and support more efficient and personal.
Whatsapp Messaging has been a direct messaging platform but along with that, it has many exciting features that can increase Customer Service.
Quick Replies/Auto Replies:
Businesses can save commonly and frequently asked questions and answer them. This way whenever a user asks a question that matches your set templates and you are not active to respond to him your saved responses will answer him resulting in a better user experience
Labels and Categorization:
Businesses can organize and sort their customers into sections and categories, this way they can segment the users and target desired segments…
Showcase Variety of Products in form of Catalog:
In the Whatsapp Business app, businesses can display their product and product varieties in the form of catalogs and collections making it easier for the users to browse through business services without leaving the platform.
Here we are mentioning key factors about Whatsapp Catalog:
- Businesses can upload a maximum of 500 products and services.
- Each product or service can have a proper description with an image and all other details that an eCommerce platform has.
- Products link from the catalog can be shared among customers
- Products in a catalog can be organized into collections making it easier for the user to go through them here is a detailed guide on it.
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